SecureWater research set out to examine the interpretation, application and implementation of Demand Resposive Approaches (DRA) in water supply policy and practice. The central focus of the research is on the extent to which current interpretations of ‘demand’ are cognisant of the complex linkages between water, poverty and livelihoods. In-depth case study research in Andhra Pradesh provides critical insights into both conceptual and practical challenges associated with the implementation of DRA in the Indian context. The ultimate purpose of the research is to highlight ways in which current approaches might be enhanced to ensure appropriate balance between sustainability and poverty reduction objectives.