This Working Paper is one of five country papers prepared as part of a study of export diversification by the African, Caribbean and Pacific (ACP) signatories of the Lomé Conventions. The study is in two parts. The first involved an analysis of trade statistics to identify which states have begun to export which non-traditional products. This is reported in McQueen and Stevens . In the second, fieldwork has been undertaken in a select group of states to identify the story behind the statistics. The results of these country investigations are reported in three Working Papers. Besides this one on Jamaica, Kenya and Ethiopia, two others examine the cases of Zimbabwe (Working Paper 38) and Mauritius (Working Paper 41).